Massive Rocket’s Journey to +100 Braze Certifications and +150 Braze Projects Delivered – Filip Nedelkovski, Data & CRM Training Practice Lead, Massive Rocket

Massive Rocket’s Journey to +100 Braze Certifications and +150 Braze Projects Delivered – Filip Nedelkovski, Data & CRM Training Practice Lead, Massive Rocket
Massive Rocket’s Commitment to Braze Excellence

Massive Rocket (Global Braze and Snowflake agency) has achieved a monumental milestone: +100 Braze Certifications and +150 Braze projects delivered. This accomplishment highlights our commitment to providing exceptional customer experiences through best-in-class Braze implementation.

Everyone at Massive Rocket has been living and breathing Braze for the last 5 years. Our continued investment in deepening our Braze and Snowflake expertise is really an investment in our customers and supporting them as they grow their teams, accelerate their Customer Engagement programmes and expand into new regions.

– Thierry Sequeira, CEO, Massive Rocket

Realising a Strategic Vision

The journey of our partnership with Braze started with the foundational steps taken by Thierry Sequeira, Massive Rocket’s founder, and I, delivering basic onboarding packages initially. 

From initial certifications to expanding our team and expertise, we gradually grew into the Braze tiers, consistently aiming for excellence in Braze implementations. Today, Massive Rocket is a Level-4 ‘Orbit’ Braze Partner, the highest tier within Braze partners making Massive Rocket one of the top Braze agencies in the world.

Elevating CRM Excellence

Massive Rocket stands out as a top-tier Braze partner, mastering every aspect of CRM from customer journey lifecycles to advanced data strategy and campaign execution. Our team’s deep learning of Braze’s functionalities, including AI and Machine Learning tools, has sharpened our execution skills and enriched our strategic thinking. This comprehensive expertise enables us to deliver impactful, data-driven customer engagements tailored to meet business objectives. With a unique insight into both client onboarding and industry-specific utilisation of Braze, we are at the forefront of CRM innovation, ensuring our strategies are holistic and effective. 

Source: Massive Rocket
Innovation with actionable.me

Our development of actionable.me, a platform built on Braze, showcases our ability to increasing efficiency and speed in delivering Braze projects. actionable.me streamlines activities such as Auditing, Benchmarking, Reporting and Segmentation for Braze customers. actionable.me, accelerates CRM project execution and enhances the overall effectiveness of our Braze-based solutions, enabling clients to achieve their marketing objectives rapidly and with greater precision. By leveraging actionable.me, we can automate and optimise workflows, significantly reducing the time from concept to execution.

Source: actionable.me
Expertise Across Industries and Geographies

Our client list includes renowned brands from multiple industry verticals: 

Massive Rocket’s Select Clients Across Industries
IndustrySelect Massive Rocket ClientsKnow More from the Customer Stories
1.Media, Gaming & EntertainmentDeezerMassive Rocket & Deezer: Experience Music Like Never Before: Deezer Builds Next-generation Multi-channel Personalisation through Data & CRM
2.Media, Gaming & EntertainmentCreative Assembly (Sega)Massive Rocket & Creative Assembly (Sega): Creating mutually beneficial player experiences through data, customer engagement and web development using mPaticle & AWS.
3. Consumer Goods & Food DeliveryGopuffMassive Rocket & Gopuff: Delivering large-scale personalised omnichannel communications across markets with Braze.
4. SportsEuroleague BasketballMassive Rocket & Euroleague: Transform Your Fan Experience: Euroleague Basketball Drives Higher Retention Rates with Braze & mParticle.
5.Banking, Finance & InsuranceHastingsMassive Rocket & Hastings: Delivering personalised and human experiences to Insurance customers powered by Snowflake, mParticle & Braze.
6.Banking, Finance & InsuranceCoop PankMassive Rocket & Coop Pank: Elevate your retail and business banking experience through deep personalisation & digital transformation with Braze.
7.Non-profitBoys and Girls Clubs of AmericaMassive Rocket & Boys & Girls Clubs of America: Providing a world-class experience to club staff, donors and philanthropists with Braze & Salesforce.
Source: Massive Rocket

Our team of certified professionals spans the US, EMEA, and APAC regions, enabling us to provide uninterrupted support to global customers effectively and infuse local insights into our strategies for optimal channel use and best practices.

Source: Massive Rocket
The Powerful Combination of Braze and Snowflake

Alongside Braze expertise, we have built deep expertise in Snowflake, a powerful data warehousing solution. This dual proficiency offers our clients a comprehensive approach to data management and engagement strategies, positioning Massive Rocket as a holistic Martech solution provider.  

Source: Massive Rocket

By leveraging the seamless integration between Braze and Snowflake, we can provide clients with advanced data visualisation, complex query execution, and data-driven decision-making. Integrating Snowflake’s robust data warehousing capabilities with Braze’s dynamic Customer Engagement platform empowers our clients to fully leverage their data, facilitating informed decisions and personalised customer experiences.

Beyond the Numbers

Massive Rocket’s Braze certifications span all levels including Braze Dashboard Certifications and Braze Developer (SDK) Certifications. These certifications represent far more than mere milestones; they signify deep expertise and a competitive advantage in the CRM landscape. Our true value lies in our extensive experience of +5 years in the field and +150 successful implementations. 

A Team Effort 

We owe our success to the incredible team we’ve built at Massive Rocket which includes Braze Strategists, Implementation Consultants, Data Engineers, Software Engineers and Solution Architects. We foster a collaborative culture where team members support, learn from, and challenge each other. This environment has created a robust knowledge base, ensuring that solutions are documented and readily accessible for future projects.

The team’s passion for continuous learning is another driving force. We understand that the Braze platform is constantly evolving, and staying ahead of the curve is paramount. By actively seeking out new knowledge and attending training sessions, we equip ourselves to deliver the most effective Braze solutions to our clients.

A Look Towards the Future

Our journey with Braze is just beginning. We are constantly exploring new possibilities within Braze to ensure we remain at the forefront of the industry and brining new solutions to our clients. We’re poised for further expansion, aiming to extend our team globally to offer round-the-clock support for our clients across all time zones. This ambition is part of our broader objective to establish ourselves as the world’s leading Braze & Snowflage Agency.

Key Takeaways

  • Braze Excellence: Massive Rocket is a Level-4 ‘Orbit’ Braze partner, mastering every aspect of CRM from customer journey lifecycles to advanced data strategy and campaign execution.
  • Innovation with actionable.me: Our development of actionable.me, a platform built on Braze, showcases our commitment to increasing efficiency and speed in delivering Braze projects.
  • Global Reach with Certified Experts: Our team of certified professionals spans the US, EMEA, and APAC regions, enabling us to support global customers effectively and infuse local insights into our strategies for optimal channel use and best practices.
  • Snowflake Expertise: The dual expertise of our Braze specialists in both Snowflake and CRM positions us distinctively, merging data management with customer relationship strategies to offer unparalleled services.
  • Experience Over Certifications: While certifications are recognised, our true value lies in our extensive experience, with over 5 years in the field and more than 150 successful implementations.
Filip Nedelkovski
Filip Nedelkovski

CRM Training Lead / Growth Manager As one of my main responsibilities at the company is my role as a Braze Implementation Consultant. This entails doing delivery in EMEA through evaluating and coordinating all implementation activities on projects, including integration, documentation and support activities. Apart from that, I am a CRM Training Lead. In that role, I am responsible for managing the team on our side and delivering appropriate training so the new members can deliver on Braze projects impeccably. We create multiple processes, structures, and internal training sessions with all the documentation that the new members would need to meet partners’ and clients’ expectations.

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